Peugeot takes to the waves with high-tech surfboard

(Credit: Peugeot/Laurent Picard)

If a FlowRider Surf Machine is making an appearance at a car festival, Peugeot steps up to the plate. At this year’s Goodwood Festival of Speed in the U.K. (from July 11-14), the car manufacturer will debut the GTi Surfboard concept, based on its recent performance cars — the 208 GTi, in particular, as well as the RCZ R and the Onyx concept vehicle.

Carved into a coupe franche (“clean cut”) shape, the GTi board shows two distinct parts: the nose of the surfboard in wood, the original material for the craft before fiberglass and polyurethane came along. This wooden nose, Peugeot said, represents “emotion,” and is carved with the Peugeot GTi logo.